7 Questions Every Homeowner Should Ask When Choosing a Realtor
Selling your home is one of the biggest financial decisions you’ll make, and the right realtor can make all the difference. But how do you know who to trust? Here are seven important questions every homeowner should ask when interviewing a prospective realtor—plus why these questions matter.
1. What is your marketing strategy for selling homes?
You want a realtor who knows how to get your home in front of qualified buyers. Ask about online listings, social media promotion, professional photography, video tours, open houses, and targeted advertising. A strong marketing plan often translates into more visibility, more showings, and ultimately a higher sale price.
2. How do you determine your listing price?
Pricing your home correctly is critical. Too high, and it may sit on the market; too low, and you leave money on the table. A professional realtor will use market analysis, recent sales data, and neighborhood trends to recommend a competitive listing price.
3. What is your track record in this neighborhood?
Experience matters. Ask how many homes they’ve sold in your area, the types of buyers they attract, and how long their listings typically stay on the market. Realtors familiar with your neighborhood can better anticipate what buyers want and how to position your home for a quick, profitable sale.
4. How do you handle negotiations and multiple offers?
Selling a home often involves negotiations, contingencies, and sometimes multiple offers. You want a realtor who is confident, strategic, and able to maximize your leverage. Ask for examples of how they’ve successfully negotiated to get clients more money or better terms.
5. Can you provide references from past clients?
Past performance is one of the best indicators of future success. Ask for references or testimonials, and don’t just focus on whether the client was satisfied—ask about timelines, sale prices, and the overall experience. A lot of agents will have great reviews on google, some don’t bother, but a GREAT agent will have references ready if requested.
6. Do you have experience with homes like mine?
Every home is unique. Age, style, layout, and price point all affect how buyers see it. Make sure your realtor has experience selling homes similar to yours, so they know how to highlight your property’s strengths and navigate potential challenges.
7. Do you or your brokerage participate in charitable or community initiatives?
This might not be a question every homeowner asks—but it should be. Working with a realtor who gives back shows integrity, social responsibility, and commitment to the community. If someone says they care about you and this community, make them prove it! For example, I donate 15% of my commission to Isabel’s Impact Foundation with every home I sell. Choosing a realtor who aligns with your values can make the process feel even more meaningful.
8. What do you invest into your listings?
Selling a home isn’t just putting a sign in the yard. Ask your realtor what they invest in identifying and reaching qualified buyers. This includes targeted advertising, professional marketing materials, online campaigns, home expos, and strategic open houses. Realtors who invest time and money in promoting your property create more visibility, attract serious buyers, and ultimately drive a higher sale price.
Bonus Tip: Trust and Communication
Beyond these eight questions, trust and communication are critical. Selling a home is not just a transaction—it’s a partnership. You want someone who listens, explains clearly, and has your best interests at heart.
Bottom Line
Interviewing multiple realtors may feel time-consuming, but asking the right questions ensures you’re working with a professional who can sell your home efficiently, for top dollar, and in a way that aligns with your values. Remember: more qualified buyers, better leverage, and expert guidance mean a stronger outcome for your biggest investment.
